The Sokal Blog

Combating Auto Retail Scams: What is CARS?

The Federal Trade Commission (FTC) has recently implemented the Combating Auto Retail Scams (CARS) Rule to protect car buyers from deceptive bait-and-switch tactics and hidden junk fees. Designed to...

Sokal Webinar: Google's Third-Party Cookies are Here to Stay

In July, Google announced a significant shift in its plans to depreciate third-party cookies. Instead of fully deprecating third-party cookies as expected, Google will now focus on creating an...

Jeep's New Brand Guidelines: Everything You Need to Know

Big news regarding Jeep and its brand guidelines has surfaced over the past few days. The iconic brand has updated guidelines for its logo, tagline, color palette, and more to keep up with the...

Sokal Ranked Number One

Sokal ranked number one for having the most local advertising professionals in the triangle. With just above 150 employees, Sokal prides itself in its 25-to-one client ratio, 25 employees to just one...

Understanding Different Types of Car Warranties

When purchasing a vehicle, the warranty that comes with it plays a crucial role in ensuring peace of mind and protecting your investment. However, not all warranties are created equal. Multiple types...

Is Brat Summer Really Over?

Is Brat Summer really over, or is it a state of mind? Brat summer wasn’t over for Subaru in the 70s with the limited United States run of the Subaru BRAT. Let’s go back to school, and learn some fun...

Sokal Partners with Dstillery

At Sokal, we're all about staying ahead in the automotive advertising game. This lets us partner with exceptional companies to be able to give the best of the best to our clients. We teamed up with...

Five New Models in 2025

As 2025 models are already being discontinued, new model updates and redesigns are already being announced for the upcoming year. Similar to model discontinuations, vehicle model redesigns are...

80 Years of Kia

In 2024, Kia is celebrating its 80th anniversary as an innovative automobile manufacturer and trusted brand. 

Sokal Webinar: What You Need to Know About Cookies in 2024

Join Creative Strategist, Annika Bardaxis (hey that's me!) for the second Sokal Webinar discussing Google's new cookie updates with Michaela Mundorf, Director of Digital Advertising and Strategy....