The Sokal Blog

Driving Success Together: The Sokal and Subaru Digital Program Partnership

Sokal is proud to announce its partnership with Subaru to deliver unparalleled marketing strategies tailored for Subaru dealerships across the US.

Chevrolet Webinar

This week, Sokal started its first-ever webinar series based on manufacturer updates regarding compliance and guidelines for co-op reimbursement. In this first webinar, Annika Bardaxis speaks with...

Sokal Volunteers!

This past Tuesday, March 19, 2024, a group of Sokal employees participated in a volunteer day at the Durham Museum of Life and Science for their upcoming dinosaur egg hunt! Sokal selects a local...

Google Premier Partner Status

Sokal proudly announces its recent achievement as a Google Premier Partner, marking a significant milestone in its commitment to delivering exceptional digital marketing solutions. By becoming a part...

It’s kickoff time here at Sokal!

Sokal had their annual Kickoff event at Car Space in Raleigh, North Carolina on February 15, 2024. Sokal holds this event annually to celebrate the previous year’s successes, communicate challenges,...

NADA 2024 with Sokal

The NADA Show is the biggest automotive conference in the country and a place for dealers to learn more about what's offered in tech and from manufacturers for the upcoming year. There are many...

Automotive SEO: A Guide to Richer Results

If you want to increase organic traffic to your car dealership, you have seen the term search engine optimization or SEO. It's no surprise that automotive SEO is an essential part of any car...

AI Best Practices For Marketers

AI Marketing has become a game-changer for businesses, revolutionizing customer experiences, optimizing campaigns, and driving growth. However, harnessing AI effectively requires a strategic and...

What’s the hype with AI?

Artificial Intelligence, or AI, has been quite the buzzword in the news and tech industry lately, but what exactly is AI and why is there a sudden “hype” about it?

Ready or not, here comes GA4!

Beginning July 1, 2023, Google will be changing the way traffic is tracked on your website by implementing Google Analytics 4 (GA4). Sokal has been anticipating this change and has actively been...